{"id":63328,"date":"2022-03-08T14:57:27","date_gmt":"2022-03-08T13:57:27","guid":{"rendered":"https:\/\/www.fup-ag.com\/?page_id=13328"},"modified":"2022-04-02T14:31:51","modified_gmt":"2022-04-02T12:31:51","slug":"market-development-for-hidden-champion","status":"publish","type":"case-study","link":"https:\/\/www.fup-ag.com\/en\/case-studies\/market-development-for-hidden-champion\/","title":{"rendered":"Market development for hidden champion in the food industry"},"content":{"rendered":"<h2>Task<\/h2>\n<ul>\n<li>Market development and definition of the market strategy German market<\/li>\n<li>Adapt product portfolio to regional requirements<\/li>\n<li>Align sales strategy to growth<\/li>\n<\/ul>\n<h2>Industry\/ Function \/ Environment<\/h2>\n<ul>\n<li>Food<\/li>\n<li>Sales (operational &amp; strategic)<\/li>\n<li>Sales and market strategy<\/li>\n<\/ul>\n<ul>\n<li>Market entry in a complex environment<\/li>\n<li>Key account management for top clients<\/li>\n<li>Market analysis and requirements profile for sales &amp; marketing<\/li>\n<li>Coordinate market entry strategy with owner<\/li>\n<li>Definition of financial resources for sales channelson<\/li>\n<\/ul>\n<ul>\n<li>Premium price strategy ensures attractive profitability<\/li>\n<li>Sales team focused on core tasks with transparent key figures<\/li>\n<li>Increase in turnover and sales<\/li>\n<\/ul>\n<p>Per request<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Task Market development and definition of the market strategy German market Adapt product portfolio to regional requirements Align sales strategy to growth Industry\/ Function \/ Environment Food Sales (operational &amp; strategic) Sales and market strategy Market entry in a complex environment Key account management for top clients Market analysis and requirements profile for sales &amp; [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":63337,"menu_order":0,"template":"","categories":[],"expertise":[],"service":[],"industry":[],"type-case-study":[],"class_list":["post-63328","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/case-study\/63328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/types\/case-study"}],"author":[{"embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/users\/17"}],"version-history":[{"count":0,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/case-study\/63328\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/media\/63337"}],"wp:attachment":[{"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/media?parent=63328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/categories?post=63328"},{"taxonomy":"expertise","embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/expertise?post=63328"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/service?post=63328"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/industry?post=63328"},{"taxonomy":"type-case-study","embeddable":true,"href":"https:\/\/www.fup-ag.com\/en\/wp-json\/wp\/v2\/type-case-study?post=63328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}