It is not “rocket science”, but the correct answers to the key question:
- What (product, service) are we selling?
- Who (target group) are we sellingto?
- What arguments (added value creation) are we using?
- Under what conditions (price and discount systems) do we sell?
- How (sales channel, distribution) do we bring the product to the customer?
We develop market entry strategies, portfolio strategies, new business models and discuss different possibilities of brand positioning and pricing with you. This also includes the international analysis of sales markets.