Strategic realignment of recycling company


  • Definition, delimitation and profitability analysis of different business areas of the company
  • Evaluation of alternative courses of action to stabilise and increase results
  • Implementation of the turnaround

Industry/ Function / Environment / Expert

  • Waste / Recycling
  • Interim CRO / Consultant / Coach
  • Turnaround
    Dr. Peer John
  • Profit analysis of the company’s various business areas
  • Development and evaluation of possible courses of action to stabilise and improve performance
  • Restructuring by selling the loss-making segments (asset deal)
  • Management of the sales process (development and analysis of various scenarios, preparation of a 3-year plan, establishment of a data room, info memo, etc.) including selection and negotiations with potential buyers as well as implementation of personnel and organisational measures
  • Reorientation and optimisation of remaining business areas
  • Introduction of controlling and reporting structures
  • Reorganisation of administration
  • Entrepreneur coaching
  • Significant increase in liquidity and profit
  • Realisation of an industry-standard return on investment
  • Significant increase in efficiency / cost reduction in overheads and commercial areas
  • Definition of new core business areas and strategic reorientation
  • Company in the waste and recycling sector
  • Turnover € 16 million
  • 60 employees